Katy Perry is saying goodbye to her "California Gurls" persona by burning her trademark blue wig.
In a new video clip promoting her upcoming single "Roar," the 28-year-old singer is going dark and making a statement about her new music. We're guessing she wants us to take her more serious? Like, she's moving up the grid from pop musiv to adult/easy listening like her man John Mayer.
The clip starts out with Perry opening a lighter and holding the flame in front of her face while standing in a pitch-black room. Perry, wearing red lipstick, a black collar choker and a striped ensemble, then lifts up her blue wig (made famous by her "California Gurls" music video) and lights it on fire.
Perry stares into the camera looking possessed like she's doing a voodoo ritual holding her fiery hairpiece for several seconds before "#Roar Aug. 12" flashes across the screen.
"Roar" will be Perry's first single off her upcoming album Prism. Perry announced the title of her album earlier this week with a giant gold truck that was spotted driving around L.A. The gold Prism truck is currently driving around the country.
To mark the occasion, Perry tweeted, "WE DON'T NEED NO WATER LET THE BABY BLUE BURN," along with a link to her wig-burning video.
After all the hype, this album better be good!
Maybe she was possessed. I saw a convincing video the other day about the on stage possession of another well known singer by 'Sasha Fierce'. I think it's totally possible.
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